Learn how CBC Market Research has been providing comprehensive B2B market research services in China since 1995, helping global companies achieve successful market entry.
Unlocking the Potential of the Chinese Market
Entering the Chinese market presents a lucrative opportunity for B2B companies worldwide. However, the complexities and unique dynamics of this vast market require expert guidance. CBC Market Research stands out as a premier partner, offering tailored B2B market research services in China since 1995. Our deep-rooted expertise ensures that your business not only enters the market smoothly but thrives amidst fierce competition.
Comprehensive Consulting Services
Strategic Market Entry
Our consulting services are meticulously designed to assist businesses in developing robust e-commerce and market entry strategies. Leveraging our Ripple Framework™, a structured four-phase methodology—Assess, Adapt, Activate, Amplify—we guide brands through every step of the market entry process. This approach minimizes risks and maximizes opportunities, ensuring a seamless transition into the Chinese market.
Data-Driven Insights
Understanding market trends and consumer behavior is crucial. CBC Market Research employs both qualitative and quantitative research methods, including in-depth interviews, ethnographies, focus groups, and advanced neuromarketing techniques. Our state-of-the-art facilities in Shanghai are equipped with over 275 CATI stations and 7 focus group rooms, enabling us to gather and analyze data with precision.
Why Choose CBC Market Research?
Proven Expertise
Since our inception in 1995, CBC Market Research has grown into a robust Swiss Marketing Research Group with operations across Switzerland, China, Hong Kong, India, and partnerships in Japan and Russia. Our team of over 100 full-time research specialists and project managers is backed by a network of 1,000+ experienced interviewers and field specialists, ensuring comprehensive support for your market research needs.
Bicultural Team
Our bicultural team brings invaluable cultural fluency and local insights, fostering authentic engagement with target audience segments. This cultural resonance is pivotal in crafting strategies that resonate with Chinese consumers, enhancing brand authenticity and connection.
Advanced Technology
We provide our clients with the Ripple Dashboard, a customizable portal for real-time tracking of KPIs and ROI. This transparency allows for data-driven decisions, giving you clear visibility over your marketing investments and performance.
Customizable Services
CBC Market Research offers modular service bundles tailored to different growth stages and budget constraints. Whether you are a mid-sized Western consumer brand aiming to expand into China or a Chinese brand seeking entry into the UK market, our flexible pricing structures and performance-linked engagement models de-risk your investments and align our success with yours.
Navigating Market Dynamics
The UK-China cross-border e-commerce market is rapidly expanding, projected to reach USD 396.9 billion by 2024 with a CAGR of 19.8%. Similarly, the UK e-commerce market is expected to grow to USD 265.1 billion by 2025. With marketing spend in China rising from USD 10.9 billion in 2024 to USD 17.8 billion by 2035, the opportunities for engaging with Chinese consumers are immense. Our expertise in emerging trends like livestream commerce, which saw sales reach USD 238 billion in 2022, ensures that your strategies are aligned with evolving consumer behaviors.
Ensuring Compliance and Success
Navigating regulatory requirements such as ICP licensing and PIPL compliance is critical for successful market entry. CBC Market Research assists in understanding and adhering to these regulations, mitigating compliance risks and facilitating smooth operations.
Client Success Stories
Global companies across luxury, beauty, wellness, F&B, and technology sectors have partnered with CBC Market Research to achieve successful market entry and growth in China. Our personalized approach and proven methodologies have consistently delivered outstanding results, transforming high-risk ventures into structured growth engines.
Partner with CBC Market Research Today
Embark on your journey to the Chinese market with confidence. Partner with CBC Market Research and leverage our expertise, technology, and cultural insights to unlock unprecedented growth opportunities.
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